MarketingRetainer Services:
Expert Results, Zero In-House Costs
Why Go with a Monthly Retainer?
Predictable Budgeting
With a retainer, you gain a sense of financial security, knowing exactly what to expect regarding expenses and cash flow. You can manage your budget more effectively, unlike the uncertainty of paying for each service or campaign separately, which often results in higher overall costs and varying yearly expenses.
Better Results
Our team aligns every initiative with your long-term goals. This strategic alignment ensures that every effort is on brand and directly tied to your business objectives, avoiding haphazard one-off initiatives that may look pretty but aren’t tied to your goals.
ongoing support
We meet with you regularly to review strategy and campaigns. If you have a question or need assistance, we’re just a call or email away. Our ongoing support is not just a service; it’s a commitment to your success.
WE ARE A FULL SERVICE MARKETING AGENCYWe truly do it all
There are endless ways we can make your passion known and help your business grow.
Digital Advertising
Websites & Commercials
Billboards & Business Cards
Print & Traditional Advertising
A Monthly Marketing Retainer
Helps You Avoid
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Expensive overhead of a full in-house marketing team.
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Overloading and burning out your current marketing staff.
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Missed opportunities because of an inconsistent marketing strategy and execution.
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Lost revenue because you’re not focused on your core business.
How Does Our Marketing Retainer Work?
Based on our initial meeting, we will develop a Good-Better-Best scenario based on retainer hours and your budget. As retainer hours increase, you receive a reduced hourly rate.
Remember–the more time we spend on your project, the quicker you get results!
Our retainer approach enables us to thoroughly understand your business, leading to effective marketing and outstanding results.
Some clients refer to us as their external marketing company and the team that deals with the challenges, so they can focus on their business.
Our monthly fee covers essential services such as market research, strategy sessions, graphic design, copywriting, media placement, and website updates. Fixed-bid services such as logos, websites, stock images, and videos are not included in the retainer fee.
we understand the challengeof entrusting your marketing to others.
That’s why we’ve spent over 15 years building trust and delivering results for businesses like yours.
We are happy to collaborate with them to ensure you get the best marketing results.
Our experienced professional team, with a proven track record in the industry, is ready to show you how our expertise can drive your success. You can trust that your marketing is in good hands.
Ready to experience the Benefits of a monthly retainer?
Frequently askedQuestions
What is a marketing retainer?
A marketing retainer is an ongoing service agreement in which you pay a fixed monthly fee for marketing services. It covers essential tasks like strategy, design, copywriting, and market research, ensuring consistent support without the need for one-off projects. However, it does not cover ad spend.
What are the benefits of a monthly retainer over paying per project?
A monthly retainer provides predictable budgeting and consistent support. It’s cost-effective compared to paying per project, ensures alignment with long-term business goals, and delivers ongoing results. You avoid the unpredictability of fluctuating costs and inconsistent marketing efforts.
How does the retainer help with budgeting?
With a monthly retainer, you know your exact marketing expenses in advance, allowing for more effective budget management. This budgeting eliminates surprise costs and gives you financial security by spreading marketing expenses evenly throughout the year.
What services are included in a monthly retainer?
A typical marketing retainer includes services such as market research, strategy development, graphic design, copywriting, media placement, and website updates. Fixed-bid services like logo design, websites, stock images, and videos are typically not included.
MORE FAQs
Can you customize the retainer based on our needs?
Yes! We offer a “Good-Better-Best” scenario based on your budget and retainer hours. The more time we spend on your project, the quicker you’ll see results. Our retainer hours and services can be tailored to your needs and goals.
Is a marketing retainer only for large businesses?
No, a marketing retainer is beneficial for businesses of all sizes. It provides small businesses with access to a full team of marketing professionals without the overhead costs of hiring an in-house team. It’s also ideal for larger businesses seeking consistent, strategic marketing support.
How does the retainer reduce the need for an in-house marketing team?
A marketing retainer gives you access to an entire team of experts—without the overhead of salaries, benefits, or equipment costs. It’s a cost-effective way to get the expertise you need, helping you avoid the high expense of an in-house team.
How do you ensure the marketing efforts align with our business goals?
We start by understanding your long-term goals and business objectives. Our team meets regularly with you to review strategies and campaigns, ensuring that every effort is aligned with your vision. Our retainer model allows for ongoing adjustments and strategy refinements.
Can we still use our in-house marketing team with a retainer?
Absolutely! We often collaborate with in-house marketing teams, bringing our expertise to complement and enhance their work. Our goal is to work together to ensure the best possible results for your business.
How do we track the performance of the work done under the retainer?
We provide regular updates and hold monthly meetings to review strategy, campaigns, and results. We use data analytics and performance metrics to ensure every marketing effort drives results and meets your business objectives.
What happens if we need additional services outside of the retainer?
If you require additional services beyond the retainer, we’ll discuss the scope and provide a separate estimate. Our retainer offers flexibility, but larger one-off projects, like video production or website overhauls, may require additional costs.
Is there flexibility in adjusting retainer hours?
Yes, you can adjust your retainer hours as your business grows or your needs change. Whether you need more support or prefer to scale back, our retainer model offers flexibility to accommodate your evolving needs.
How does the retainer improve long-term marketing consistency?
With a retainer, your marketing efforts remain consistent over time, preventing gaps in strategy and execution. This consistency allows us to focus on long-term results, build on what’s working, and make continuous improvements for sustained success.
Is a marketing retainer suitable for businesses with limited marketing staff?
Yes, a marketing retainer is perfect for businesses with small or overburdened marketing teams. It provides additional support, prevents staff burnout, and ensures that marketing initiatives are executed consistently without overwhelming your internal resources.
How quickly can we expect results with a marketing retainer?
The timeline for results depends on the scope of work and your specific goals. However, the retainer model allows us to spend more time on your project, leading to faster and more sustained results. Regular strategy sessions and performance reviews ensure continuous improvement.